Currently, there are about 400 licensed Realtors® in Regina Saskatchewan. This means that the average home owner has many options to choose from when deciding who to hire when selling a home. The problem is that many agents don’t provide a professional service. A top Regina real estate agent provides a service that is far beyond that of the average Realtor. These higher-level agents are the ones that do 80% of business and work hard to set a professional standard in the city. Consider some of these characteristics next time you’re looking for a top Regina real estate agent.
Clear and Consistent Communication
Your agent should communicate with you bi-weekly. Period. In most cases, you should hear from your agent far more consistently than even bi-weekly. They should be scheduling viewings with you, providing you feedback, checking to make sure your home was in good condition when you arrived home, and providing you general updates about your property’s performance on the market. In a situation where there were no showings booked in a two-week period and you didn’t have a reason to speak with your Regina real estate agent, at the very least they should provide you some kind of market update. This should be a bi-weekly update where you receive information on new listings or sold properties in your area, an update on any marketing they are doing, and updates on the property’s performance on websites like Matrix, Realtor.ca, Point2Homes, etc.
Even if your property accepted a conditional sale quickly or has sold, your agent should be checking in at least once or twice before possession to ensure that you don’t have any questions and to make sure you know what your next steps are in the process.
Professional Photography & Videography
A hidden secret in the real estate industry is that a basic set of listing photos typically cost’s less than $200.00. I will not imply that every single property deserves professional photos, staging services or video marketing. However, many sellers hire Regina real estate agents that neglect to provide this service and in turn, the home takes longer to sell and doesn’t appear online to be as good as it is in person. Professional photography and video are all about showcasing the property in the best way and grabbing the attention of potential buyers immediately, to encourage a quick sale. It’s a simple service that every top Regina real estate provides and it shows in their impressive sale statistics.
Updated Market Information
In the event your property doesn’t sell within the first few days on the market, having updated market information is important. You should be informed about new listings coming onto the market that are competition to yours or about properties that sold that potentially drop your market value. Having this updated information keeps you informed as a seller and lets you make decisions related to the direction of your sale, instead of simply waiting for your Regina real estate agent to approach you with a price reduction and wondering what legitimate information they have to support that recommendation.
Online Presence
Admittedly, there are plenty Regina real estate agents who sell many homes that are not social media savvy and don’t have a large online presence. These agents have built a business based on word of mouth and referrals and that is great. For agents who are newer to the industry and have an almost inherited responsibility to be online, having an online presence is required. Having a social media following, a Google friendly website and other online resources is simply an asset to a seller. More exposure of the property means the likelihood of a quicker sale and more eyes on the property. Top Regina real estate agents focus on building an online presence for the purpose of achieving quicker sales at higher prices for their seller clients.
A Commitment to Setting a Standard
Personally, as a top Regina real estate agent, it grinds my gears to see beautiful luxury properties marketed with cell phone photos or to receive offers on my listing that are written incorrectly or that show a general lack of knowledge for the real estate process. It’s been an important part of my professional growth to have a strong brand, to represent my clients to the best of my ability, and generally be at the top of my game 100% of the time. Selling homes is not my hobby or part time career, this is the service I will provide for the rest of my working life and I believe that doing a good job of it and having a high standard is an important part of protecting the integrity of the Realtor® brand.
There are many traits a Top Regina real estate agent has and if you do your own research, you will find some consistent features among those of us who work hard to establish a brand and represent the industry in a very positive light.
For more information of character traits of a top Regina real estate agent or to inquire about selling a home, please contact Kelsey at 306-552-7047 or fill out my online contact form.
Kelsey Smith Is Regina’s Choice
Choosing the right Realtor® is key to ensure a positive and successful real estate transaction. Kelsey Smith promises to deliver the education and time necessary to buy or sell your Regina home. Call 1-306-552-7047 and rest easy knowing you have made the right choice.